Die 7 besten Tipps, um Ihren E-Mail-Newsletter klickbarer zu machen
Zu viele Emails - zu wenig Zeit! Wir werden täglich mit einer Flut von E-Mails überschwemmt, und die Desktop-Benachrichtigung über eine E-Mail reizt uns nicht mehr. Sie sind zu einer Art elektronischem Lärm geworden. Wir haben uns daran gewöhnt, E-Mails, die nach Werbung riechen, zu ignorieren. Besonders wenn es um Newsletter geht, ist unser Radar so [...]
Jeder muss die Google AdWords-Terminologien kennen
When it comes to search engine marketing, the world is dark and full of terrors. We may still be hungover after the last night episode of “Game of Throne” but there is no denying the fact that Google AdWords terminologies can be full of jargons and unfamiliar territory. In fact, conversing with your SEM specialist may […]
Best Practices für agile Methoden für ein Start-up
In the buyer-centric, competitive business landscape, time is of the essence, especially when it comes to start-ups. Agile development offers a nimble framework for the rapid delivery of business value. With the volatile market situation and increasing competitive pressure, it becomes increasingly important to have a faster go-to-market cycle. With the Agile methodology software development, […]
PPC-Keyword-Management-Strategien
“ROI” in French denotes to king and “ROI” in business denotes to the king of financial acronym standing for “Return on Investment”. ROI is the raison d’être (Reason to be) of a business. In a setting where time equals money, it makes perfect sense because as a business, you need to know whether the value […]
Inspirierende Zitate für Unternehmer
Wir alle wissen es. Es ist nicht leicht, ein Unternehmer zu sein. In der Tat ist es mit Ungewissheit, Hartnäckigkeit und viel, viel harter Arbeit verbunden. Man muss tagein, tagaus arbeiten und ist sich nicht einmal sicher, ob man in die richtige Richtung geht! Aber fragen Sie jeden Unternehmer, ob er [...]
Tipps für verbesserte Omni-Channel-Kundenerlebnisse Teil 2
his is the second and last post in a two-part series exploring ways to improve omni-channel customer experiences. In the first part, we learnt how we first need to understand the buyer’s journey and how they transition from having a desire to making the purchase decision and the way we could influence the decision process […]
Wie man mit einem missbräuchlichen Kunden umgeht
If you have ever been working in the support department (phone,email,chat etc) then more often than not, you might have come across an abusive customer at some point. How would you deal with such a situation ? Yell back ? Discontinue the conversation abruptly? Just let the customer continue bashing ? Handling an abusive customer […]
Die Bedeutung der Kommunikation im Projektmanagement
Many years ago, a good project manager might have gotten away with being a poor communicator. The business clients typically didn’t like it, but as long as the project manager could deliver the goods, the client may have been inclined to let them do their own thing. In today’s world, however, projects need to be […]
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